How to Enter the Olive and Tuesday Gift Card Giveaway and Win a Chanel Wallet

Quick Giveaway Snapshot

As of September 2026, the Olive and Tuesday giveaway remains a highly anticipated event for luxury fashion enthusiasts. Participants have the opportunity to win a high-value prize bundle featuring a Chanel wallet and various gift cards.

Current Status Check official Instagram (@oliveandtuesday) for live dates.
Total Prize Value Approximately $1,350 USD.
Primary Prize Authentic Chanel Wallet.
Official Contact orders@oliveandtuesday.com

The digital landscape is frequently abuzz with high-stakes sweepstakes, but few capture the attention of the fashion community quite like the Olive and Tuesday gift card giveaway . This recurring event, often held in collaboration with prominent influencers, offers a rare chance to secure luxury items without the typical price tag. However, with high visibility comes significant brand noise and the risk of fraudulent copycats. Understanding the mechanics of this promotion is essential for anyone looking to participate safely and effectively.

What Is the Olive and Tuesday Gift Card Giveaway?

Olive & Tuesday, legally operating as Tuesday Eighteen, LLC , is a boutique clothing brand that has carved out a niche in the contemporary fashion market. Unlike the large restaurant chains that share similar names, Olive & Tuesday focuses on curated women's apparel and children's clothing (Little O&T). The giveaway is their signature marketing vehicle, designed to expand their digital footprint and reward their growing community of followers.

The concept typically centers around a "luxury bundle" that combines high-end fashion with practical monetary rewards. Historically, these events are not solo ventures; the brand frequently partners with influencers such as Melissa Lovy to reach a broader audience. This collaborative approach helps the giveaway go viral, as it taps into multiple follower bases simultaneously. By offering a mix of a Chanel wallet and gift cards for Visa, Amazon, and Starbucks, the brand ensures the prize appeals to a wide demographic—from luxury collectors to everyday shoppers.

According to official sweepstakes documentation, these promotions are structured as legal sweepstakes in the United States, adhering to strict "No Purchase Necessary" laws. This means that while the brand uses the giveaway to drive engagement, your chances of winning are not influenced by whether you buy their clothing. The brand's bi-annual cycle—often featuring a "New Year Giveaway" and a "Celebrating Life" event—has established a predictable rhythm that fans look forward to every six months.

Olive and Tuesday Gift Card design in black and gold
The official Olive & Tuesday gift card, often included in their high-value prize bundles.
Image source: Olive & Tuesday

How Do You Enter the Current Olive and Tuesday Sweepstakes?

Entering the giveaway requires a specific sequence of digital actions. The brand utilizes an "engagement loop" to ensure that participants are fully integrated into their marketing ecosystem. While the steps may vary slightly between events, the following framework represents the standard entry process for 2026:

  1. The Digital Sign-up: Visit the official Olive & Tuesday website and join their email marketing list. This is a critical step, as the winner notification is delivered exclusively via email.
  2. Social Media Engagement: Follow the official Instagram accounts: @oliveandtuesday and any listed collaborators (such as @melissalovy). You must remain a follower throughout the drawing period to remain eligible.
  3. The Interaction Step: Locate the specific giveaway Reel or post. You are typically required to "Like" the post and tag three friends in the comments section. Each comment usually counts as an entry, though you should check the specific rules for entry limits.
  4. Verification and Privacy: Ensure your Instagram profile is set to "Public" during the drawing period. If the brand cannot verify your likes and follows because your account is private, your entry may be disqualified.

It is important to note that while tagging more friends might seem like a way to increase your odds, most official rules state that there is a limit to how many entries one person can accrue. Over-tagging or using automated bots can lead to an account being flagged as spam by Instagram's algorithms, effectively removing you from the running. A measured, authentic approach to engagement is always recommended.

What Prizes Are Included in the $1,350 Luxury Bundle?

The allure of the Olive and Tuesday giveaway lies in the specific composition of its prize package. The brand does not just offer store credit; they curate a bundle that has a documented Approximate Retail Value (ARV) of $1,350 . This makes it a highly competitive boutique giveaway, often outshining larger retail promotions in terms of pure luxury value.

The centerpiece of the bundle is an authentic Chanel Wallet . Chanel items are widely regarded as investment pieces, often retaining or even increasing in value over time. By including a physical luxury good rather than just digital credits, Olive & Tuesday elevates the perceived prestige of the brand. Supporting this centerpiece is a "cash stack" designed for immediate utility:

  • $200 Visa Gift Card: Provides the winner with flexible spending power for any merchant that accepts Visa.
  • $100 Amazon Gift Card: Perfect for household essentials or items from the world's largest online retailer.
  • $50 Starbucks Gift Card: A popular addition that covers several weeks of premium coffee.

This combination of high-fashion and everyday liquidity is a strategic choice. It ensures that even if the winner isn't a regular boutique shopper, the prize remains incredibly attractive. For the brand, it associates their name with the pinnacle of luxury (Chanel) and the convenience of global giants (Amazon, Visa), effectively positioning Olive & Tuesday as a top-tier choice in the boutique space.

Is the Olive and Tuesday Giveaway Real or a Scam?

Whenever a giveaway offers a prize as valuable as a Chanel wallet, skepticism is natural. The Olive and Tuesday giveaway is a legitimate promotion sponsored by Tuesday Eighteen, LLC, but its popularity has unfortunately spawned a wave of fraudulent "copycat" accounts. Distinguishing the real sweepstakes from a scam is vital for protecting your personal information.

⚠️ Critical Safety Warning

Olive & Tuesday will never send you a Direct Message (DM) on Instagram to tell you that you've won. They will never ask for a credit card number, a "shipping fee," or a "registration fee" to claim your prize. If an account asks for money, it is a scam.

The official notification process is strictly controlled. According to the sweepstakes rules, winners are notified only via email from the address orders@oliveandtuesday.com . Once the random drawing occurs—usually within 24 hours of the promotion's end—the sponsor reaches out to the winner, who then has a 10-day window to respond. If you receive a message from any other email domain or via social media, it should be treated as a red flag.

How to Spot Fake Instagram Accounts During the Giveaway

Scammers often create accounts that look nearly identical to the official @oliveandtuesday handle. To protect yourself, look for these common signs of a fake profile:

  • Misspelled Handles: Look for extra letters or symbols, such as @olive_and_tuesdayy or @oliveandtuesday_official.
  • Follower Count: The official brand account has a significant following. If you are messaged by an account with only a few hundred followers, it is likely fraudulent.
  • Account Age: Check the "About This Account" section on Instagram. Fake accounts are often created just days before the giveaway ends.
  • Urgency Tactics: Scammers will pressure you to "act now" or click a link to "register your win" before a timer runs out. Official winners are given ample time (10 business days) to respond via the verified email channel.

Are You Looking for Olive Garden or Ruby Tuesday Deals?

A significant amount of search traffic for "Tuesday gift cards" is actually intended for major restaurant chains rather than the Olive & Tuesday boutique. Because the names are so similar, users often find themselves on boutique pages when they were actually looking for Italian food or American grill deals. To help you find exactly what you need, we have compared the most common "Tuesday" brands below.

Brand Name Industry Typical "Tuesday" Offer Target Audience
Olive & Tuesday Fashion Boutique Luxury Giveaway (Chanel/Visa) Fashion-forward women & parents
Olive Garden Italian Dining $50 for $25 Fandango/OG Bundle Families & casual diners
Ruby Tuesday American Grill $25 Bonus Card with $50 Purchase Lunch & dinner crowds

If your goal was to find a meal deal, you might be interested in the current Olive Garden gift card promotions, which often include bonus cards during the holiday season. Similarly, Ruby Tuesday frequently runs "Tuesday Takeover" deals on their social media pages. While these are not $1,350 luxury giveaways, they offer consistent value for frequent diners.

Who Is Eligible to Enter and Win?

Like all legally compliant sweepstakes in the U.S., the Olive and Tuesday giveaway has specific eligibility requirements. Failing to meet these criteria will result in disqualification, even if your name is drawn. Before spending time on the entry steps, ensure you meet the following standards:

  • Age Requirement: You must be at least 18 years of age at the time of entry.
  • Residency: The giveaway is open to legal residents of the 50 United States and the District of Columbia.
  • Exclusions: Residents of Rhode Island are often excluded due to specific state bonding requirements for high-value prizes. Additionally, individuals residing in U.S. military installations in foreign countries or U.S. territories (like Guam or Puerto Rico) are typically ineligible.
  • Affiliation: Employees of Tuesday Eighteen, LLC, Melissa Lovy, LLC, and their immediate family members are prohibited from entering to ensure a fair drawing.

The "No Purchase Necessary" rule is the most important legal protection for participants. Under U.S. law, a sweepstakes cannot require a payment or purchase to enter, as that would classify it as an illegal lottery. Olive & Tuesday adheres to this by providing a free entry path via their email list and social media engagement. Whether you spend $0 or $500 at their store, your mathematical odds of winning remain the same.

When Will the Next Olive and Tuesday Giveaway Happen?

While the brand does not always announce dates months in advance, historical patterns provide a reliable roadmap for future opportunities. Olive & Tuesday typically operates on a bi-annual schedule, focusing on high-traffic shopping seasons. Based on data from previous years, here is what to expect:

January: New Year Giveaway June/July: Celebrating Life Event November: Black Friday Special

The "New Year Giveaway" is traditionally the highest-value event, featuring the Chanel wallet bundle. The mid-year "Celebrating Life" events are often more brand-focused, sometimes offering multiple $500 gift cards specifically for the Olive & Tuesday boutique rather than outside luxury goods. To get early alerts, many users find it helpful to enable SMS notifications on the brand's website. This allows you to bypass the Instagram algorithm, which may not show you the giveaway post until several days after it has launched.

What Can You Buy With an Olive and Tuesday Gift Card?

If you are one of the lucky winners of an Olive & Tuesday gift card, or if you choose to purchase one as a gift, understanding the brand's offerings is key. The boutique specializes in high-quality, modest, and contemporary styles that transition well from day to night. Their gift cards start at $25 and can be used across their entire inventory.

Sizing Guide for Winners

To ensure you get the most out of your prize, refer to these standard sizing categories used by the brand:

  • Little O&T: Designed for children, with sizes ranging from 2 through 10. These pieces often mirror the aesthetic of the women's line for "mommy and me" styling.
  • Women’s Collection: Available in sizes XS through XL. The brand is known for a tailored yet comfortable fit, often utilizing high-quality fabrics that offer some stretch.

Expert Garment Care Tips

Boutique clothing requires specific care to maintain its longevity. If you win or buy their signature pieces, follow these pro-tips to preserve the fabric quality:

  • Washing: Always use a cold, gentle cycle. High heat can break down the fibers in boutique-quality garments.
  • Drying: Avoid the dryer whenever possible. Laying the garments flat to dry prevents shrinking and maintains the original silhouette.
  • Storage: For knitwear, folding is preferred over hanging to prevent the shoulders from stretching out over time.

Key Takeaways for the Giveaway

  • Verify the Source: Only trust information from @oliveandtuesday and the official website.
  • Follow All Steps: Ensure you join the email list, follow the accounts, and tag friends as required.
  • Watch Your Inbox: Winners are notified via orders@oliveandtuesday.com , not via Instagram DM.
  • Know the Value: The $1,350 bundle is a premier boutique offering that includes a Chanel wallet and cash cards.
  • Distinguish the Brand: Remember that this is a fashion boutique, not a restaurant chain like Olive Garden.
  • Check Eligibility: Ensure you are a U.S. resident over 18 (excluding RI).

To maximize your chances, set up Instagram post notifications for the brand today so you never miss a new giveaway announcement.

Frequently Asked Questions

How do I know if I won the Olive and Tuesday giveaway?
Winners are notified exclusively via email from orders@oliveandtuesday.com . You will never receive a notification via Instagram Direct Message. Once the email is sent, you typically have 10 business days to respond and claim your prize. If you do not respond within this window, a new winner may be selected.
Do I have to pay for shipping if I win the Chanel wallet?
No. According to the official sweepstakes rules, the sponsor (Tuesday Eighteen, LLC) is responsible for the delivery of the prize. If anyone contacts you claiming to be the brand and asks for a "shipping fee" or "insurance payment," it is a scam. Legitimate giveaways cover all costs associated with getting the prize to the winner.
Can I enter the giveaway more than once?
Most Olive & Tuesday sweepstakes follow a "one entry per person" rule for the email sign-up portion. However, they often allow multiple entries via Instagram comments (e.g., each set of 3 friends tagged counts as an additional entry). Always read the specific "Official Rules" link in the giveaway post to confirm the current entry limits.
Is Olive and Tuesday affiliated with Olive Garden?
No, there is no affiliation between the two brands. Olive & Tuesday is a boutique clothing company based in New York, while Olive Garden is a national restaurant chain owned by Darden Restaurants. The similarity in names is coincidental, and their gift cards are not interchangeable.
What are the odds of winning the $1,350 bundle?
The odds of winning are not fixed; they depend entirely on the total number of eligible entries received during the promotion period. Because these giveaways often go viral on Instagram, the number of entries can be quite high, making the odds slim but the opportunity entirely risk-free since no purchase is required.
Are the gift cards in the bundle physical or digital?
Typically, the Visa, Amazon, and Starbucks gift cards are provided in digital (e-gift card) format for faster delivery, while the Chanel wallet and the Olive & Tuesday gift card may be sent as physical items. The specific delivery method will be confirmed with the winner during the notification process.

Final Thoughts: The Olive and Tuesday gift card giveaway stands out as a top-tier choice for those seeking luxury rewards through social engagement. By following the official steps and remaining vigilant against scams, you can participate in one of the most significant boutique promotions in the current market. Whether you're aiming for the Chanel wallet or the versatile gift cards, the "no purchase necessary" framework makes this a highly accessible opportunity for all eligible participants.